On The Pitch

Thoughts on Youth Soccer from a Soccer Dad, Fan, Coach and Administrator

Entries Tagged ‘marketing’

Reality Check

Over at SoccerLens, Dan Leo has an excellent, albeit sobering, look at the state of US Soccer. It’s easy for suffering US Soccer fans to get euphoric over even the smallest successes, but it’s good to have a reality check once in a while.

I think Dan probably sells the MLS a bit short recently, primarily [...]

US Soccer and the SoccerSphere

Josh at Throughball takes US Soccer to task over their disregard for the many soccer blogs out there covering US Soccer on a daily basis. Clearly US Soccer can do more to leverage the SoccerSphere and expand the reach of US Soccer online.

Carnival of American Soccer #6 – Get Writing!

The Kin of Fish has selected the topic for the sixth Carnival of American Soccer so it’s time to get writing (Here is the BlogCarnival profile). And what an excellent topic it is:

You’ve just been handed the plum position of MLS Marketing Director.

Many of the tickets that your clubs sell or distribute go [...]

SWD: Soccer While Driving

I’m sure that I’m likely the last person in the world NOT to have seen this video, but just in case… Talk about taking guerrilla marketing to the extreme. Playing soccer with a bunch of tiny city cars and a huge soccer ball. Unreal.

Those little cars bounce off each other quite nicely!

Let’s Check In On Our Baseball Boneheads

Some baseball fans want to boycott Gatorade over the ‘Whole new Ballgame’ ad. Lets see how they’re doing.

Lords Of The Pitch … Not So Much

A lot of the hard-core American soccer fans have the sex appeal of a Level 2 half-orc wizard who lost his 20-sided die. These guys are really good at drinking beer, screaming obscenities and obsessing over the minutiae of the pariah of professional sports. Nuff said