A few years ago, Nike put together a series of commercials about a ‘Secret 3v3 Tournament’ played by 24 professional soccer players from around the world. Chris over at The Offside feels it was one of the greatest sports marketing campaigns simply due to the ‘coolness factor’, and I’d have to agree. But I also think it’s a great video to share with younger players because it is crammed with slick moves and tricks. Not tÂhat you should be trying to get your 5 year old to do a rainbow – but because seeing this reinfoÂrces to the kids that soÂccer is cool.
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They also created a ‘rematch’ ad:
I may have to startup a page on our league’s website with links to all the various ‘cool soccer videos’ the kids can watch online. Any suggestions?
(2 votes, average: 4.00 out of 5)
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January 11th, 2008 at 3:25 pm
There’s a whole bunch of soccer commercials from all over the world on http://www.soccercommercials.com. Of course, not all of them feature slick moves, but they are for the most part amusing.
By the way, thanks for linking to my soccer photos in a recent post!
January 19th, 2008 at 12:57 am
I agree, ads which portray soccer as cool will get the kids all excited.
A good time to educate them too that through practice, practice and practice, they will be the ones doing all these tricks one day.